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Contestify
SaaS product copywriting and user onboarding content for a contest management platform.
SaaSUX WritingTechB2B
Project Overview
Client: Contestify
Industry: Technology
Project Type: SaaS Copy, UX Writing
Contestify needed clear, conversion-focused copy for their SaaS platform that helps businesses run contests and giveaways. The challenge was explaining complex features in simple terms while building trust with potential customers. The project included landing page copy, feature descriptions, help documentation, and in-app microcopy.
Results
+45%
Trial Sign-ups
Increase in free trial conversions
+38%
Feature Adoption
Users completing onboarding
-22%
Support Tickets
Reduction due to clearer copy
Client Testimonial
"Joan's ability to simplify complex features into clear, compelling copy is remarkable. Our user onboarding improved significantly, and support tickets decreased by 22%. She's a true professional."
David Chen
Product Manager, Contestify